Clients: Think Fitness

Think Fitness

Think Fitness is a sports performance company with an illustrious client list. They have worked with a variety of UK Premiership football players and teams, including Manchester United and Chelsea, and the Northern Irish squad that narrowly missed out on qualifying for the 2008 European finals. As well as having an excellent track record in training to improve sports performance, they also specialise in sporting injury recovery and rehabilitation.

Sound in Theory’s redesign of Think Fitness’s website reflects the experience and professionalism expected by athletes at the top of their sport. With crispness and consistency, the site encompasses the forward-thinking, highly driven nature of their company.

Along with a complete visual overhaul, the redesign has streamlined and reorganised the substantial amount of information that cluttered the pages of their original site. The clean, straightforward main navigation bar and subsidiary left-hand side navigation bars enable visitors to jump between the restructured information simply and easily.

Each page of information contains an image that reflects the content, often taken on location with Think Fitness. As well as making the site more visually arresting, the images showcase what their company achieves. The main image that dominates the site above the main navigation bar strikingly speaks not only of physical perfection, but also the pursuit of it. This echoes the consistent commitment Think Fitness brings to fitness, training and rehabilitation.

The colour scheme of the website is influenced by Think Fitness’s existing logo, but includes various shades of grey, intended to reflect the practical, scientific nature of Think Fitness. The clean look, straight lines and uncluttered layout of Thinkfitness.net also demonstrate the methodical and professional aspects of the company, whilst increasing the site’s functionality and usability for potential and existing clients alike.

Client Testimonial

I have used these guys three times now, firstly to set up my website, secondly to update it, and lastly to install a content management system. On all occasions they were prompt, professional and within my budget! I would happily recommend Sound in Theory to anybody needing a pro-web design service.

Jon Goodman | Think Fitness

Responsibilities for Think Fitness