SEO copywriting

The Adventure Company is a remarkable holiday operator that knows the power of good SEO. Aware that the Lonely Planet destination guides that featured on their existing site were damaging to their search engine rankings, The Adventure Company commissioned Sound in Theory to research and write new descriptions for the 67 countries in which they operate, and the copy for their Adventure Inspiration pages (which range from snow and ice trips to desert adventures, solo holidays to family trips). Sound in Theory created engaging and stylish copy that The Adventure Company was thrilled to read. Each well-researched destination guide is packed with information about each country, including about any scenery, culture or wildlife that may entice adventurers there. The Adventure Inspirations pages give anyone ideas that is unsure which country they want to visit, with inspiration for festival chasers, the over 50s, adrenaline junkies and more. Up-to-date, accurate and carefully packed with keywords and key phrases, the copy Sound in Theory created for The Adventure Company is informative, enticing and a great SEO asset for Adventurecompany.co.uk.

The Adventure Company Copywriting